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Wednesday, 23 September 2009
Top Five Steps to Profit from Google Adwords
The subject was very interesting for me and I just kept
reading a great deal of information related to making
income with Google Adwords: ebooks, guides, tutorials and
e-mail courses.
After trying to implement the knowledge gained in
practice, after long trial and error months, I was finally
making profit and not losing my money.
Here are five little-known steps that you should take in
order to profit from Goolge Adwords:
1. Target profitable two-tier or residual income niche
markets.
2. Use effective tools and software for your Google
Adwords keyword research.
3. Get a domain name, a hosting account, and create a
simple landing page with an opt-in form.
4. Promote your landing page with Google Adwords and
capture your visitors' e-mail addresses.
5. Follow up with your subscribers and profit by
pre-selling your niche products or services.
Let's quickly analyze each of the steps outlined above and
see why you should stick to the plan if you want to
maximize your income from Google Adwords.
Promote Profitable Niche Two Tier Or Residual Income
Products And Services
First, the products or services that you will promote with
Google Adwords should target a niche where people have lots
of money and are willing to spend it.
Second, you can make much more money if you advertise
two-tier or residual income products or services.
Usually, majority of Google Adwords books teach you to
choose an affiliate program from publisher networks like
ClickBank, Commission Junction, LinkShare, etc. But these
are the programs that everybody use. So, try to do a
research on two-tier or residual income programs in your
target niche, and you may be surprized with the results...
Two-tier programs reward you for signing up affiliates.
This way you earn commissions not only on your sales, you
earn commissions on their sales too.
A good example of residual income programs are web hosting
affiliate programs where you can profit from your sales
lifelong!
Use Effective Tools for Your Google Adwords Keyword Research
First, did you know that you can spy on your competitors
keywords by using an amazing tool called GoogSpy:
http://www.googspy.com
Simply, enter a domain name of your direct competitors and
see what keywords they are bidding on. This little-known
secret could make your online profits soar instantly.
Second, as you probably know, the competition among
advertisers in ppc marketing is fierce. That's why you
should avoid using only free keyword research tools like
Overture's Keyword Selector:
http://inventory.overture.com/d/searchinventory/suggestion
You will miss lots of profitable keywords if you do so. To
succeed with ppc the only tool that works is WordTracker:
http://www.adwords-revealed.com/wordtracker
You should take at least a one day's subscription when you
are ready for your keyword research.
Get a Domain name, a Hosting Account, and Create a Simple
Landing Page
If you don't have your own web site for your niche product
or service that you advertise with ppc search engines, you
are leaving money on the table. Here's why...
Capture Your Google Adwords Visitors' E-mail Addresses
Yes, you can promote affiliate links directly with Google
Adwords. However, this way you will lose lots of prospects
that could be contacted later.
Picture this...
When you promote an affiliate link you drive traffic
directly to your affiliate web site. If a visitor doesn't
purchase the product or service immediately, the chances
are he or she will never purchase from your affiliate link
again.
Of course, top affiliate programs place cookies on their
web site visitors' browsers. This way you get paid even if
your referral returns to your affiliate web site later.
That's why it is important to select the best affiliate
programs from the begining.
If you can achieve 1% visitor to sales conversion ratio
(it means 1 sale from 100 visitors) with Google Adwords -
you have a winner!
Imagine... What if you could set up a simple opt-in form
on your landing page and write a great copy encouraging
your visitors to subscribe to your newsletter or an e-mail
course? You would enjoy not 1% but 20 - 30% visitor to
subscriber conversion ratio when driving targeted traffic
to your web site with Google Adwords!
You see, when you capture email addresses, you build a
list. And, as they say - money is in the list!
Follow Up With Your Subscribers and Pre-Sell Your Products
and Services
This step is where you make real profit. Simply, create
quality targeted content in your newsletter or ecourse and
follow up with your prospects using autoresponders.
It is said that online products and services are sold
after 7 - 9 follow up messages. Besides, you can contact
your subscribers anytime later as new quality products hit
your targeted niche market.
This simple surefire action plan should help you boost
your homebased Google Adwords business profit instantly. As
you can see, without a web site you cannot profit as much
as you could by simply creating a one-page website.
reading a great deal of information related to making
income with Google Adwords: ebooks, guides, tutorials and
e-mail courses.
After trying to implement the knowledge gained in
practice, after long trial and error months, I was finally
making profit and not losing my money.
Here are five little-known steps that you should take in
order to profit from Goolge Adwords:
1. Target profitable two-tier or residual income niche
markets.
2. Use effective tools and software for your Google
Adwords keyword research.
3. Get a domain name, a hosting account, and create a
simple landing page with an opt-in form.
4. Promote your landing page with Google Adwords and
capture your visitors' e-mail addresses.
5. Follow up with your subscribers and profit by
pre-selling your niche products or services.
Let's quickly analyze each of the steps outlined above and
see why you should stick to the plan if you want to
maximize your income from Google Adwords.
Promote Profitable Niche Two Tier Or Residual Income
Products And Services
First, the products or services that you will promote with
Google Adwords should target a niche where people have lots
of money and are willing to spend it.
Second, you can make much more money if you advertise
two-tier or residual income products or services.
Usually, majority of Google Adwords books teach you to
choose an affiliate program from publisher networks like
ClickBank, Commission Junction, LinkShare, etc. But these
are the programs that everybody use. So, try to do a
research on two-tier or residual income programs in your
target niche, and you may be surprized with the results...
Two-tier programs reward you for signing up affiliates.
This way you earn commissions not only on your sales, you
earn commissions on their sales too.
A good example of residual income programs are web hosting
affiliate programs where you can profit from your sales
lifelong!
Use Effective Tools for Your Google Adwords Keyword Research
First, did you know that you can spy on your competitors
keywords by using an amazing tool called GoogSpy:
http://www.googspy.com
Simply, enter a domain name of your direct competitors and
see what keywords they are bidding on. This little-known
secret could make your online profits soar instantly.
Second, as you probably know, the competition among
advertisers in ppc marketing is fierce. That's why you
should avoid using only free keyword research tools like
Overture's Keyword Selector:
http://inventory.overture.com/d/searchinventory/suggestion
You will miss lots of profitable keywords if you do so. To
succeed with ppc the only tool that works is WordTracker:
http://www.adwords-revealed.com/wordtracker
You should take at least a one day's subscription when you
are ready for your keyword research.
Get a Domain name, a Hosting Account, and Create a Simple
Landing Page
If you don't have your own web site for your niche product
or service that you advertise with ppc search engines, you
are leaving money on the table. Here's why...
Capture Your Google Adwords Visitors' E-mail Addresses
Yes, you can promote affiliate links directly with Google
Adwords. However, this way you will lose lots of prospects
that could be contacted later.
Picture this...
When you promote an affiliate link you drive traffic
directly to your affiliate web site. If a visitor doesn't
purchase the product or service immediately, the chances
are he or she will never purchase from your affiliate link
again.
Of course, top affiliate programs place cookies on their
web site visitors' browsers. This way you get paid even if
your referral returns to your affiliate web site later.
That's why it is important to select the best affiliate
programs from the begining.
If you can achieve 1% visitor to sales conversion ratio
(it means 1 sale from 100 visitors) with Google Adwords -
you have a winner!
Imagine... What if you could set up a simple opt-in form
on your landing page and write a great copy encouraging
your visitors to subscribe to your newsletter or an e-mail
course? You would enjoy not 1% but 20 - 30% visitor to
subscriber conversion ratio when driving targeted traffic
to your web site with Google Adwords!
You see, when you capture email addresses, you build a
list. And, as they say - money is in the list!
Follow Up With Your Subscribers and Pre-Sell Your Products
and Services
This step is where you make real profit. Simply, create
quality targeted content in your newsletter or ecourse and
follow up with your prospects using autoresponders.
It is said that online products and services are sold
after 7 - 9 follow up messages. Besides, you can contact
your subscribers anytime later as new quality products hit
your targeted niche market.
This simple surefire action plan should help you boost
your homebased Google Adwords business profit instantly. As
you can see, without a web site you cannot profit as much
as you could by simply creating a one-page website.
Getting NON-STOP Traffic By Writing Articles
Dreaming of getting tons of targeted traffic to your site without spending a red cent? Fantasizing of effective free advertising?
Then you should definitely start writing articles for promotion!
The things you’ve gotta love about articles are:
A. They’re free to submit, allowing thousands of people to read them (and see your web link) without costing you a dime.
B. They prepare a visitor for purchasing your product or service much more effectively than a three line Pay Per Click ad possibly could.
C. They create a ton of inbound links to your website, which in turn boosts your Search Engine ranking (making it easier for people to find your site).
So, whether you have a product to sell, an affiliate product to promote, a newsletter, or just want more truly targeted traffic to your website, writing articles is THE way to go.
Here are the 4 steps to getting NON-STOP traffic using articles:
1. Write an informative, interesting article that your target audience would enjoy reading. Make sure that the subject covered in your article relates to the content on your site or you won’t convert very many sales or opt-ins.
For instance if your website caters to dog owners: DO write an article on the different breeds of dogs or anything else to do with dogs, but DON’T write an article about cats.
2. If you don’t believe you can write a very good article then pay someone else to write it for you. Elance.com is an excellent place to find potential article writers. Someone on Enlace will write you a quality article for a low one time fee, and then you just slap your name on it and promote it as your own (this is perfectly legal).
3. The next step is writing the “ad” that is inserted at the end of your article in the byline, author’s bio, about the author, resource box or whatever else it may be called. This little 3 to 5 line “ad” will entice your readers to visit your site.
EXAMPLE:
Jane Doe is the author of “Hot Copywriting Tips,” a must have online newsletter for all website owners. Go to http://www.JanesSite.com to grab your FREE copy now.
4. Submit your article to every article site that has a category relevant to your article, and you’re ready to roll.
My favorite article sites are:
www.ideamarketers.com
www.goarticles.com
www.articlecity.com
www.articlesfactory.com
www.buzzle.com
www.ezinearticles.com
www.netterweb.com
www.isnare.com
Now get started promoting your articles. Get them out there fast if you want to set your traffic counter spinning.
Then you should definitely start writing articles for promotion!
The things you’ve gotta love about articles are:
A. They’re free to submit, allowing thousands of people to read them (and see your web link) without costing you a dime.
B. They prepare a visitor for purchasing your product or service much more effectively than a three line Pay Per Click ad possibly could.
C. They create a ton of inbound links to your website, which in turn boosts your Search Engine ranking (making it easier for people to find your site).
So, whether you have a product to sell, an affiliate product to promote, a newsletter, or just want more truly targeted traffic to your website, writing articles is THE way to go.
Here are the 4 steps to getting NON-STOP traffic using articles:
1. Write an informative, interesting article that your target audience would enjoy reading. Make sure that the subject covered in your article relates to the content on your site or you won’t convert very many sales or opt-ins.
For instance if your website caters to dog owners: DO write an article on the different breeds of dogs or anything else to do with dogs, but DON’T write an article about cats.
2. If you don’t believe you can write a very good article then pay someone else to write it for you. Elance.com is an excellent place to find potential article writers. Someone on Enlace will write you a quality article for a low one time fee, and then you just slap your name on it and promote it as your own (this is perfectly legal).
3. The next step is writing the “ad” that is inserted at the end of your article in the byline, author’s bio, about the author, resource box or whatever else it may be called. This little 3 to 5 line “ad” will entice your readers to visit your site.
EXAMPLE:
Jane Doe is the author of “Hot Copywriting Tips,” a must have online newsletter for all website owners. Go to http://www.JanesSite.com to grab your FREE copy now.
4. Submit your article to every article site that has a category relevant to your article, and you’re ready to roll.
My favorite article sites are:
www.ideamarketers.com
www.goarticles.com
www.articlecity.com
www.articlesfactory.com
www.buzzle.com
www.ezinearticles.com
www.netterweb.com
www.isnare.com
Now get started promoting your articles. Get them out there fast if you want to set your traffic counter spinning.
Strategic Internet Marketing!
Have you ever been lost in the woods - wondering around aimlessly, not knowing where to go or what to do next?
Most online marketers are lost in the woods of the internet.
So if you want to get out of the woods and be an online marketer, you better start thinking strategically! That is, you need to practice strategic internet marketing techniques.
You're probably asking, what are strategic internet marketing techniques?
Let me start by telling you what it is not!
Strategic internet marketing is not buying 100,000 guaranteed hits.
It is not aimlessly placing banner ads all over the internet. It is not about using free classified ads and it is certainly not about depending on surfing for traffic sites.
Strategic internet marketing is simply about having an advertising PLAN that utilizes proven marketing tactics to get high converting results. Every promotion must have a purpose and it is critical to track the results of each and every advertisement.
Tracking is vital to finding ads that are successful and more importantly finding those that are NOT. Ads that do not perform need to be thrown out and those that do convert need to be rolled out on a larger scale.
If you are going to be serious about marketing online then you have to get serious about tracking your marketing methods. I will only say this once; if you do not track the results of your advertising methods you might as well throw your money out the window of a moving vehicle.
Now, that you know the importance of tracking your ads, let's talk about marketing techniques that work! To make a living marketing on the internet, you need to use these methods. If you don't, you will join the long list of people that say you can't make any money selling on the internet.
Below I have listed some of the marketing techniques I have used to build a profitable online business from the ground up:
Pay per Click Advertising - For the fastest and most predictable results Pay per Click can't be beat. If done properly, you can get immediate traffic that is laser targeted and high converting.
Write and Submit Articles - This is one of my favorite marketing techniques because it does two things for you. The first is that it builds credibility for you and your web site. Second, it is a tremendous way to drive tons of targeted traffic to your site for free. You don't have to be Hemingway, your articles just need to be informative and have very few grammatical errors.
Starts Your Own Engine - This is probably the most powerful marketing tactic on the web today. Having your own list of subscribers to send a newsletter to on a regular basis is powerful! I would much rather obtain a new subscriber over a single hit to my web site.
Banner Ads - Banner ads can be extremely successful and are a very cost effective way to drive traffic to your site. The most effective banner ads are text rather than graphics. Write a compelling ad that forces them to click, and this technique can provide you lots of sales.
Viral Marketing - Give something away that people can use and put links to your web site in it. Information is a powerful tool in marketing. Allow them to share it with their friends and family. Before you know, you will be getting a stampede of traffic to your site.
Linking - Reciprocal linking is critical to your online success. This is a time consuming tactic but it is well worth your time and effort. Search engines judge the importance of your web site by the number (and quality) of incoming links pointing to your site. By the way, writing articles is a great way to get high quality incoming links pointing to your site.
Engine Ads - Purchasing ads in quality Engine is like doing joint ventures without sharing the profits. You need to identify Engine in your niche that you can run promotions in. This is an excellent way to get your ads in front of thousands of potential customers at an excellent value.
Search Engine Optimization - You need to make sure that your pages are fully optimized for the search engines. The cheapest and most targeted traffic you can receive still comes from high search engine rankings! Make sure your site is optimized and anchored to certain keywords that are relevant to your site.
If you will stick with these proven marketing strategies you will get more laser targeted traffic to your site than you know what to do with. You may even have to get more server space and buy a wheel barrow to get your deposits to the bank!
So forget about the gimmick marketing tactics that are all over the internet. Stick to what works! This list is not that long and online marketing is not that complicated. To be successful you need to implement proven marketing methods and have a strategic internet marketing plan. Make sure that every ad is tracked and that it has a definite purpose in your marketing plan.
So quit wondering around aimlessly in the woods and start thinking about marketing strategically!
Most online marketers are lost in the woods of the internet.
So if you want to get out of the woods and be an online marketer, you better start thinking strategically! That is, you need to practice strategic internet marketing techniques.
You're probably asking, what are strategic internet marketing techniques?
Let me start by telling you what it is not!
Strategic internet marketing is not buying 100,000 guaranteed hits.
It is not aimlessly placing banner ads all over the internet. It is not about using free classified ads and it is certainly not about depending on surfing for traffic sites.
Strategic internet marketing is simply about having an advertising PLAN that utilizes proven marketing tactics to get high converting results. Every promotion must have a purpose and it is critical to track the results of each and every advertisement.
Tracking is vital to finding ads that are successful and more importantly finding those that are NOT. Ads that do not perform need to be thrown out and those that do convert need to be rolled out on a larger scale.
If you are going to be serious about marketing online then you have to get serious about tracking your marketing methods. I will only say this once; if you do not track the results of your advertising methods you might as well throw your money out the window of a moving vehicle.
Now, that you know the importance of tracking your ads, let's talk about marketing techniques that work! To make a living marketing on the internet, you need to use these methods. If you don't, you will join the long list of people that say you can't make any money selling on the internet.
Below I have listed some of the marketing techniques I have used to build a profitable online business from the ground up:
Pay per Click Advertising - For the fastest and most predictable results Pay per Click can't be beat. If done properly, you can get immediate traffic that is laser targeted and high converting.
Write and Submit Articles - This is one of my favorite marketing techniques because it does two things for you. The first is that it builds credibility for you and your web site. Second, it is a tremendous way to drive tons of targeted traffic to your site for free. You don't have to be Hemingway, your articles just need to be informative and have very few grammatical errors.
Starts Your Own Engine - This is probably the most powerful marketing tactic on the web today. Having your own list of subscribers to send a newsletter to on a regular basis is powerful! I would much rather obtain a new subscriber over a single hit to my web site.
Banner Ads - Banner ads can be extremely successful and are a very cost effective way to drive traffic to your site. The most effective banner ads are text rather than graphics. Write a compelling ad that forces them to click, and this technique can provide you lots of sales.
Viral Marketing - Give something away that people can use and put links to your web site in it. Information is a powerful tool in marketing. Allow them to share it with their friends and family. Before you know, you will be getting a stampede of traffic to your site.
Linking - Reciprocal linking is critical to your online success. This is a time consuming tactic but it is well worth your time and effort. Search engines judge the importance of your web site by the number (and quality) of incoming links pointing to your site. By the way, writing articles is a great way to get high quality incoming links pointing to your site.
Engine Ads - Purchasing ads in quality Engine is like doing joint ventures without sharing the profits. You need to identify Engine in your niche that you can run promotions in. This is an excellent way to get your ads in front of thousands of potential customers at an excellent value.
Search Engine Optimization - You need to make sure that your pages are fully optimized for the search engines. The cheapest and most targeted traffic you can receive still comes from high search engine rankings! Make sure your site is optimized and anchored to certain keywords that are relevant to your site.
If you will stick with these proven marketing strategies you will get more laser targeted traffic to your site than you know what to do with. You may even have to get more server space and buy a wheel barrow to get your deposits to the bank!
So forget about the gimmick marketing tactics that are all over the internet. Stick to what works! This list is not that long and online marketing is not that complicated. To be successful you need to implement proven marketing methods and have a strategic internet marketing plan. Make sure that every ad is tracked and that it has a definite purpose in your marketing plan.
So quit wondering around aimlessly in the woods and start thinking about marketing strategically!
10 Adsense Tips for Maximum Rates Through Click
1) You should make your Adsense ads look as a part of your web page. They shouldn't look like an Ad. People are negative to advertising. They search the internet for content not ads. Especially Banners have a less of 0,5% response. Their days are over. Imagine if you have an Adsense ad looking like the typical Banner with different colors. It will not be profitable.
2) Text ads are better than image ads. Like before, people are more responsive to text than images. In a way it is considered as a part of the online document and is more clickable.
3) No Border ads. One of the best tricks is to erase the borders of Adsense ads and make them again having the same color with your website's background.
4) No other advertisements. The first reason is to be legitimate according to Google's Rules and the second more practical reason is that you do not want to distract your visitor's attention and go somewhere else without clicking your Adsense ads.
5) Placement. Even if you have the best Ad, people will not respond if they don't see it instantly. The best place to see the ad is the top of your web page and the next is aside
your document's text. Visitors will click it more frequently since it will look like your text.
6) Traffic. Try to use legitimate ways of traffic. Some people use Google Adwords and other Pay per Click search engines. The problem here is to search very carefully for the right niche and keywords in order to make your campaigns profitable. Other ways is link popularity techniques like link exchange directories, software or even mass blog submission techniques. Don't use link farms and classifieds for that, because search engine's algorithms are extremely clever and they will ban your listings.
7) Do not rely on one website. Yes you can make money with one website but try to make as more as possible.
8) Relevant content is King. Articles are one of the best tactics to create huge websites that will be crawled by search engine's robots. Don't forget search engines exist to provide relevant content at first. One excellent resource to automate your article directory procedure is http://www.articleequalizer.com .You can create an article database in minutes which otherwise is time consuming and it would take you a week!
9) Use site maps. Google's site maps visit your site and crawl it much sooner that any other submission process. More information is here: http://www.google.com/webmasters/sitemaps
10) Relevant ads. It's one of the most important factors for Adsense success. If the internet user can't find relevant ad in your page he or she won't click the ad. Would you act differently? So it's critical to create relevant resource for your web page. In order to do that, you must do the following steps.
2) Text ads are better than image ads. Like before, people are more responsive to text than images. In a way it is considered as a part of the online document and is more clickable.
3) No Border ads. One of the best tricks is to erase the borders of Adsense ads and make them again having the same color with your website's background.
4) No other advertisements. The first reason is to be legitimate according to Google's Rules and the second more practical reason is that you do not want to distract your visitor's attention and go somewhere else without clicking your Adsense ads.
5) Placement. Even if you have the best Ad, people will not respond if they don't see it instantly. The best place to see the ad is the top of your web page and the next is aside
your document's text. Visitors will click it more frequently since it will look like your text.
6) Traffic. Try to use legitimate ways of traffic. Some people use Google Adwords and other Pay per Click search engines. The problem here is to search very carefully for the right niche and keywords in order to make your campaigns profitable. Other ways is link popularity techniques like link exchange directories, software or even mass blog submission techniques. Don't use link farms and classifieds for that, because search engine's algorithms are extremely clever and they will ban your listings.
7) Do not rely on one website. Yes you can make money with one website but try to make as more as possible.
8) Relevant content is King. Articles are one of the best tactics to create huge websites that will be crawled by search engine's robots. Don't forget search engines exist to provide relevant content at first. One excellent resource to automate your article directory procedure is http://www.articleequalizer.com .You can create an article database in minutes which otherwise is time consuming and it would take you a week!
9) Use site maps. Google's site maps visit your site and crawl it much sooner that any other submission process. More information is here: http://www.google.com/webmasters/sitemaps
10) Relevant ads. It's one of the most important factors for Adsense success. If the internet user can't find relevant ad in your page he or she won't click the ad. Would you act differently? So it's critical to create relevant resource for your web page. In order to do that, you must do the following steps.
If You Build It, They Will Come : Web site traffic
No they won't. On the web, building a web site is not enough. If there are no links to the site anywhere, no-one is going to visit it. The site won't even be listed in any of the search engines without some incoming links. To get traffic, you will need to do some promotion.
Web Directories
The basic part of any promotion campaign, web directories, whist they may not generate much in the way of traffic, will help in your site's search engine ranking. A good list of free, non-reciprocal, search engine friendly directories can be found at http://info.vilesilencer.com.
Pay Per Click Advertising
This is advertising such as PPC Search Engines, like Yahoo!'s Overture, and contextual advertising, like Google's AdWords. Be warned, it is very easy to go through a substantial amount of money for no reward using these services if you are not careful. AdWords (amongst others) lets you pick a maximum budget a day, but, although $5 may not sound like much, $5/day is $150+ per month. Better make sure your keywords are correctly identified, and, in preference, not highly competed on, and that your sales copy is good enough before doing this.
Quality Traffic, not Just Traffic
It's what everyone is after, more traffic to their website. Traffic is easy to obtain, though. Autosurfers, manual hit exchanges and purchased traffic will all send visitors to your website. However, this traffic is just visitors, many of whom will just burn up your bandwidth for no reward. Unless you are receiving decent money for pay per impression advertising, such as banners and popups, this traffic can be totally valueless.
Repeat Traffic
Unless you only require visitors to visit your site once, because you are selling a one-off product, and your sales copy is fantastic enough that they are hooked to buy on the first visit (and if you are regulary doing this, write an ebook explaining how and sell it), you will want visitors to return. If there is nothing of value at your site, visitors may come once, but they won't come back of their own accord. Typically, it is estimated that a prospective customer will be exposed seven times to a product etc. before buying.
Reciprocal Linking
Whilst somewhat frowned upon, and generally thought to not be as valuable as one-way linking (see below) for search engine optimization; a relevant reciprocal linking campaign can be an important traffic generating tool. Swap links with sites in a related, but non-competing, business to your own. It isn't really a good idea to link to competitors; although visitors will be interested in your product, there is a good chance you will lose them to your competitor, especially if their website or product is better or looks better than your own. Not a desirable outcome. For example, a web hosting site could link to a site that sells scripts and programs; visitors to one will more than likely use the other, but the sites are not in direct competition. You can also swap links with web directories that require a reciprocal link.
One-Way Linking
Considered the best form of link for SEO purposes, this can also be a good source of traffic. There are a number of ways of getting one-way links. The easiest is submission to free web directories (see above). Another good source is by writing articles relevant to your site or industry, putting a resource box at the bottom, and then posting the article on the directories such as Go Articles, or by submitting to the engines. Webmasters and engine publishers are always in need of fresh content, and will publish your article for free. The hardest way of getting one-way inbound links is by having websites voluntarily link to you. The only way to do this is by providing a
SEO Advertising & Pay Per Click PPC
Advertising can be an easy way to break into the internet but there are many downsides to it. Unless you are running a community based site, have a site offering very unique content, a valuable service or product the traffic usually only comes as long as your paying for it. Of course ad campaigns can also be very expensive to run and maintain so you need to be sure your squeezing everything you can out of it. You should only proceed with a ad campaign if you are positive your site is the best it can be, otherwise you may just be pouring money away. There are thousands of companies on the internet who offer to provide you with ad campaigns, many of which never deliver, do not let any of these points put you off advertising.
If you want quality traffic with affordable prices you are recommended to stick with the major search engines and their partners. Google Adwords, Overture and MSN are all well respected companies which will deliver you the best traffic. All of the forementioned websites use pay per click systems which can be perfect as they drive traffic with keywords you specify directly at your site, these advertisers are all interlinked with the main search engines so you should expect to get the most widespread sections of the population from them. Because they have the traffic numbers to support ad campaigns there can sometimes be bidding wars on popular keywords, I advise you to stay away from popular keywords and do your research. Overture provides a free Keyword Selector Tool which can help you find out how much traffic similiar keywords recieve each month, these are usually a lot cheaper and still provide the same high quality traffic.
As I mentioned before advertising wont necessarily mean a good flow of traffic after you stop paying, other routes of advertising can mean you get listed in a search engines immediately for a set fee. Yahoo offers the ability to pay for a index within their search engine or directory, although your site still needs to abide by the same rules as other sites it gives you the opportunity to get indexed immediately within the search engine, a more subtle way of advertising power. Alternatively you can find quality sites that are related to yours on Sitepoint.com and WebHostingTalk.com who may be willing to put a one way link up for a nominal fee.
You may find websites on the internet offering "banner exchanges", "free traffic" and other such promises, I wouldent look at them twice unless you want to lose out. The traffic they send you is of the worst quality, many of these websites operate bots, own networks of link farms and even pay people to visit your site. This of course means that no one being referred from these sites are actually interested in your content or services, in worst case scenarios you may even end up being banned from search engines due to these malicious sites. Even if they are reputable companies it is hard to judge whether they will work for you, many of the smaller search engine companies simply do not get the traffic to give you value for money
If you want quality traffic with affordable prices you are recommended to stick with the major search engines and their partners. Google Adwords, Overture and MSN are all well respected companies which will deliver you the best traffic. All of the forementioned websites use pay per click systems which can be perfect as they drive traffic with keywords you specify directly at your site, these advertisers are all interlinked with the main search engines so you should expect to get the most widespread sections of the population from them. Because they have the traffic numbers to support ad campaigns there can sometimes be bidding wars on popular keywords, I advise you to stay away from popular keywords and do your research. Overture provides a free Keyword Selector Tool which can help you find out how much traffic similiar keywords recieve each month, these are usually a lot cheaper and still provide the same high quality traffic.
As I mentioned before advertising wont necessarily mean a good flow of traffic after you stop paying, other routes of advertising can mean you get listed in a search engines immediately for a set fee. Yahoo offers the ability to pay for a index within their search engine or directory, although your site still needs to abide by the same rules as other sites it gives you the opportunity to get indexed immediately within the search engine, a more subtle way of advertising power. Alternatively you can find quality sites that are related to yours on Sitepoint.com and WebHostingTalk.com who may be willing to put a one way link up for a nominal fee.
You may find websites on the internet offering "banner exchanges", "free traffic" and other such promises, I wouldent look at them twice unless you want to lose out. The traffic they send you is of the worst quality, many of these websites operate bots, own networks of link farms and even pay people to visit your site. This of course means that no one being referred from these sites are actually interested in your content or services, in worst case scenarios you may even end up being banned from search engines due to these malicious sites. Even if they are reputable companies it is hard to judge whether they will work for you, many of the smaller search engine companies simply do not get the traffic to give you value for money
Advertising Your Work from Home Internet Business with PPC Search Engines.
If you want to make money online with a work from home business then you are going to need lots of good targeted traffic to your web site and or affiliate links. One way to get good targeted traffic is to pay for it. I know you were hoping to do this business of yours without spending a dime right? Well if that’s what you are thinking you better keep working for someone else and forget about working from home with your own internet business.
I have been paying for traffic ever since I started my online business over 4 years ago and one of the best sources of targeted traffic is through pay per click search engines (PPC) or pay for placement search alternatives like Google adwords or Yahoo Sponsor Listings, formerly Overture.com .
Google adwords and Yahoo Sponsor Listings are the kings of pay per placement search engines. They are also the most expensive but you will get the most targeted traffic from them. If you cannot get a free listing in the top 10 on their main search results under the sponsored listings then you may want to consider pay per placement. Sponsored listings usually appear at the top above regular listings on Yahoo, and down the right side of the page at Google.
If Google and Yahoo are too rich for your liking then try some of the smaller PPC search engines like 7Search, Findwhat and or Kanoodle. I have put together a web page with links to these PPC search engines at the following web page.
CLICK HERE-----> http://bigmoolla.com/ppc.html
The key to good PPC advertising is to find cheap key words under .50 cents per click that will land you in the top 5 positions. There is no need to be number 1. A number 5 placement may cost you a few cents per click less and you will likely get the same traffic or in some cases even more than a number 1 spot. Try to pick as many key words as you can that are directly related to your product or service.
If you are advertising a work from home internet business try breaking down what I just typed. Work from home, home internet business, internet business, work from home business, home business. YOU GET THE PICTURE.
If you want to advertise a product like multivitamins try keywords like vitamins, supplements, vitamin supplements, health supplements, diet supplements, multivitamins. YOU GET THE PICTURE.
If you don’t have your own web site and only an affiliate link you may have to get a redirect URL from someone like http://tinyurl.com . Most of the PPC engines will not allow you to use an affiliate link. But you can get a tinyurl for free and have it re-direct to your affiliate link. If your affiliate program allows you to key code for testing purposes like SFI does then you can get several tinyurls and direct them to a different key code. That way you can actually test your PPC ad campaign to see which key words are working the best for you. This is important if you want to reduce your advertising dollars without sacrificing traffic to your web site. (We all want to do this right?)
PPC is only one advertising method that you should be taking advantage of, but it’s an important one so give it a try if you have not already. It may just change the way you do business and effect how much money you make with your work from home internet business.
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